Development Manager

  • Location: Birmingham, AL
  • Type: fulltime
  • Job #22162

hybrid | fulltime

Job Description:


Promote & Grow RRPF’s Membership Program

  • Grow the Membership Program via increased retention and new Member recruitment
  • Create & implement comprehensive goals, objectives & plans for membership growth
  • Retain Members through effective communication: follow-up with existing, new & lapsed Members in a systematic yet personalized way
  • Spearhead twice annual membership drive in conjunction with marketing team
  • Promote Membership program to Birmingham community via social media, e-newsletters, and other creative avenues in collaboration with marketing team
  • Ensure compelling Membership promotion at all appropriate RRPF signature events
  • Identify and execute Member recruitment/promotion opportunities
  • Work with the marketing team to highlight individual members 
  • Administer the Membership Program 
  • Thank Members, deliver Membership perks, send renewal reminders, etc.
  • Track participation: run quarterly membership reports
  • Execute annual plan to re-engage expired/lapsed members
  • Coordinate with staff to ensure Junior Board & Board participation
  • Coordinate complimentary memberships as needed
  • Lead and institute Member stewardship 
  • Identify new ways to make Members feel valued and special
  • Ensure Members get preferential treatment for special events 
  • Plan and execute annual Member stewardship event 
  • Develop Annual Membership Print
  • Work with Marketing & Communications Director to identify annual Membership print/poster artist
  • Assist with coordinating Membership Print and Artist Bio information each year
  • Coordinate printing of membership print; procure artist-signed versions of Membership print

Enhance Signature RRPF Events through Volunteers

  • Play a major role in signature events by directing volunteer recruitment, volunteer management and volunteer communication for the following:
  • Annual Fundraising Luncheon (June)
  • 4th of July Family Festival (July)
  • Picnic at Railroad Park (September/October)
  • Key Client Events (Symphony in the Summer, WineFest, Classic Tailgate)
  • Volunteer Days, Member Events, Get Healthy on the Railroad Cooking Classes/Senior Fit Health Fair
  • Please note: these events often take place on weekends, weeknights, or holidays.

Lead & Grow RRPF’s Annual Fund 

  • Design, Implement & Grow RRPF’s Annual Fund each year
  • Create and implement comprehensive goals, objectives and plans for Annual Fund growth
  • Evaluate internal donor lists and create a targeted list for the Annual Fund
  • Conduct “letter-writing” campaign with sticky notes on annual fund letters; includes soliciting notes from RRPF Board & Jr Board, coordinating collection, and adding to letters
  • Work with marketing team to coordinate promotion of the annual fund via e-newsletter, social media and other appropriate outlets
  • Recruit mid-level gifts to Railroad Park Foundation through leadership of the Annual Fund
  • Develop stewardship plan for Annual Fund donors
  • Lead the Foundation’s “Giving Tuesday” annual event

Assist in Soliciting Major Gifts

  • Work with the Executive Director and Board members to solicit major gifts
  • Update past donor lists, identify prospects, etc.
  •  Conduct in-person meetings with prospects, etc.

Assist with RRPF Junior Board

  • Attend majority of all monthly meetings and assist Special Projects Coordinator with logistics regarding name badges, building access, signage and refreshments
  • Solicit and retain Junior Board members at RRPF events including the Symphony, WineFest, Get Healthy on the Railroad Cooking Classes, etc.
  • Coordinate Development Team’s consistent support of the Events Manager’s ongoing efforts to empower, maintain, and support a strong RRPF Junior Board 
  • Coordinate Development Team’s collaboration with the Events Manager and the Junior Board Executive Committee to promote and expand Junior Board fundraising activities
  • In conjunction with Junior Board members, RRPF staff & Board, help identify diverse candidates for potential Junior Board membership each year 

Lead RRPF’s Volunteer Program

  • Recruit volunteers & lead stewardship of new and returning volunteers
  • Develop, foster and grow volunteer partnerships with public/private/nonprofit entities
  • Plan and implement multiple Volunteer Days on an annual basis
  • Maintain volunteer records, including applications, contact information, and hours donated
  • Work with the team to develop volunteers into philanthropic donors
  • Manage volunteer communications 
  • Promote volunteer program in conjunction with RRPF’s marketing team
  • Assist with volunteer management for key RRPF events, including but not limited to: Picnic at Railroad Park, Get Healthy on the Railroad, and other signature events

Promote Railroad Park Foundation

  • Collaboratively work with the entire RRPF Team
  • Motivate Board members to identify prospects and be “door openers” 
  • Work with Board and Junior Board members to set and meet fundraising goals
  • Manage & support the Development Committee 
  • In conjunction with Executive Director and Development Team, create and implement annual coordinated and comprehensive solicitation plan to include direct mail solicitations, e-campaigns, grants, major gift solicitations (handled by ED & Ambassador), special events and volunteer-driven fundraising efforts to meet annual budgeted goals for the organization 
  • In conjunction with Director of Marketing & Communications, Director of Events & Community Engagement, and Executive Director, write content for & coordinate distribution of marketing and communication materials for development efforts, including the annual report
  • Implement fundraising strategy for annual special events (Picnic, Reunion, etc.)

Steward RRPF Donors, Members & Volunteers

  • Participate in the overall RRPF stewardship program
  • Conduct thank-you phone calls to members & donors 
  • Assist with stewardship of area foundations
  • Foster relationships with donors, members & volunteers through communications
  • Brainstorm creative, cost-effective ways to thank donors, members & volunteers
  • Arrange for key donor/investor stewardship visits with Executive Director 
  • Plan and implement donor cultivation and stewardship events
  • Utilize DonorPerfect to perform stewardship & record tracking, including but not limited to:
  • List management (Annual Report, Annual Fund, Membership, etc.)
  • Work in tandem with Special Projects Coordinator to perform record entry & updates
  • Continually learn new ways to utilize the system and create meaningful reports for Development team
  • Serve as a backup to Special Projects Coordinator to utilize MailChimp (email software) to ensure donors, volunteers, members, Board & Jr Board receive electronic communication as appropriate
  • Records & File Management: Serve as a backup to Special Projects Coordinator to file paperwork for donations/memberships; etc.

Grants Management:

  • With assistance from Special Projects Coordinator, monitor grant application & report due date calendar; review grant calendar with Executive Director monthly
  • With assistance from Special Projects Coordinator and contracted grant-writer, ensure grant application & grant reports are turned in on-time or ahead of schedule.
  • Answer basic questions from contracted grant-writer
  • Brainstorm grant program ideas with other staff members
  • Collect grant information for grant reports and send to contracted grant-writer.

Other Assigned Duties

  • Prepare monthly fundraising reports 
  • Manage email account
  • Assist Special Projects Coordinator with management of the, picnic@, RSVP@, reunion@, etc. email accounts as needed
  • Play a key role in all major RRPF events, including but not limited to: Picnic at Railroad Park, Symphony in the Summer, WineFest, July 4th Family Festival, and other signature events
  • Along with all RRPF team members, assist with greeting visitors to Railroad Park Foundation’s office, as well as assist with answering Railroad Park Foundation phones and checking voice mail
  • Be an ambassador of Railroad Park at promotional events throughout the City including but not limited to Pepper Place, Vulcan Park, UAB, etc.
  • Continue personal professional development through cost-effective training, conferences, and seminars
  • Other duties as assigned, including assisting the Executive Director with various projects as needed


Bachelor's degree and at least one year of experience in development required.  Competency in Microsoft Office is required.  This is a full-time position with a competitive salary, excellent benefits, schedule flexibility, dedicated team members, and a diverse and inclusive work environment.

The Senior Development Specialist occasionally meets out-of-doors, particularly at Railroad Park, with donors and members, while also remaining in regular contact by phone and email. This position requires exceptional organizational, interpersonal, customer service and communications skills. This position also requires highly thorough, meticulous attention to detail.  A successful candidate would be able to effectively manage multiple projects and negotiate win-win solutions.  They must also have personal values of integrity, credibility, and a commitment to and passion for Railroad Park Foundation’s mission. 

Required Skills & Experience:

  • Bachelor’s degree and at least one year of experience in development
  • Proven writing, grammar, and communication skills in English
  • Intermediate to advanced skills in word processing, spreadsheets, database management, presentation software and Internet navigation
  • Exceptional customer service skills, including high regard for people from all walks of life
  • Excellent interpersonal skills, with ability to interact with a variety of personality types; proven ability to serve effectively as part of a team
  • Thorough and meticulous attention to detail
  • Superior organization skills, including detail management, prioritization, and follow-through
  • Self-motivated; strong service ethic; seeks opportunities to help
  • Positive, outgoing attitude
  • Enthusiastic proponent of Railroad Park; knowledge of Birmingham philanthropic community is an asset 


Flexible, approximately 40 hours per week. Blended work from home/office schedule includes working from home three days a week along with some shared office time at Railroad Park for a portion of the day two days a week. Railroad Park is open 365 days a year, and it is important to note that some nights, weekends, and holidays are required for all staff.  It is understood that each week will have variations. 

Location: Birmingham, AL

Compensation: $60000 – $64000

Required Education: Bachelors

Required Skills:

  • Communication
  • Customer Service
  • Database Management


  • Flexible Hours
  • 40 Hours


  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Paid Time Off
  • Retirement Plan
  • Flexible Schedule
  • Remote Work

Required Years Of Experience: 1-4 years